- INITIAL CONSULTATION
We begin with each website design client by going through an extensive interview with our staff (over the phone or in person). We start by evaluating your website. Our expert staff looks at your web design, navigation, images, meta and title tag information and how well your site is set up for SEO and that's just the start. By evaluating your site and then reviewing the information with you, we get a solid start and a clear look at your online business' potential for success. We then get an overview of your company, market, demographics and competition in order to gain an understanding and appreciation for what your company does, how it's doing, and the challenges you face. We then identify your goals and help define them. We then develop an effective proposal plan that we use to guide us through the process of developing your web site's brand and online marketing strategy in order to achieve complete online success of your business.
- BUSINESS RESEARCH
We never jump into a web site design project for our Tampa Bay website clients without sufficient research. Keyword and market research is key to your online success. It is always the first place we start when beginning a companies website. Without a web designer who conducts this research, problems can easily arise down the road. Once we have researching your industry and company background we can then start building a picture of your new online venture then using our expert experience, put together a defined profile to ensure maximum results. You can expect one of our SEO experts to contact you for keyword review. It is important that we chose these words together as no one knows your business and your target audience better than you.
- CONCEPTUALIZATION
Working closely with our clients is what sets Group 5 Web apart from the rest. We take special care to get to know your business as if it were our own. You can expect us to deliver a mock-up of the new website 3-5 days after the proposal is signed. Keep in mind that you are not just dropping off your online business in our laps. Your level of involvement will determine the success of your website, especially in the beginning. After the design has been completed we email it to you and then schedule a time a day or two out, where we discuss your thoughts and input. We then take your feedback into account and rework the web site mock-up and deliver it to you for further review. We want you to be completely satisfied with your new look and feel therefore, we repeat this process until you are 100% satisfied.
- CODING INTO ACTION
A website design is nothing without proper coding that works for the major internet browsers and their older versions; Internet Explorer, Mozilla Firefox, Safari, and Opera to name a few. During this stage we will keep you updated of your web site's progress and its milestones. When our expert Tampa web design staff starts to create your online business we are always keeping your internet marketing needs in mind. We firmly believe that if you build a website without marketing in mind then you might as well staple your business card to a tree in a forest and say come find me. It only makes sense that your new website not only needs to look good but also needs to function properly in the search engines.
- CONTENT INTEGRATION / LAUNCH
Now for the good part - going live with your brand new web site! Whether your site is brand new or a redesign it is considered a brand new website to your visitors. So with your site now coded and tested, we check for cross-browser compatibility of every element of the web site to make sure your visitors are able to easily navigate through your site finding what they need without any effort. From graphics, text, navigation to flash we check every detail. We then move on to integrating textual and imagery content to publish the completed work. We then supply you with a private location where you can view your new web site before we put it live to the world! Rest assured we won't rest until your website is ready for the world wide web.
- WEB MAINTENANCE
When we finish a web site, the relationship does not end there! It is our hope that our clients become like family. We want you to stay with us for years to come. That is why we provide maintenance packages for a defined monthly rate or on an "as-needed basis." Maintenance can involve anything from updates to page re-designs of certain elements of your site. An important stage is the monitoring of site visitors, and finding out whether you are hitting the right level of visitors you should be. Our site statistics analysis can determine this and help refine your site to maximize its potential. You want a company that knows your business and has built a strong relationship with you. We don't want you to have to start all over with a new web company that may not care for you and your company the way the Group 5 Web has committed to.
- SEARCH ENGINE OPTIMIZATION
Even though this is the last thing on the list, it is the first thing we have in mind when starting your website. Most people don't realize that SEO starts at the drawing board of each and every online business we work on. That is why we code each web site project with search engine optimization in mind. Our certified expert staff always uses validated XHTML/CSS and sticks to the strict rules of SEO. This is something we do for each customer, however, search engine optimization is more than just a properly coded website. SEO also involves link building and marketing your website online. We ensure basic SEO rules are adhered to with every project - but we can provide additional Tampa Bay Area search engine optimization services to increase your ranking in competitive markets.
Our Process |